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Terms & Conditions.

Clear information about appointments, payments, deposits, cancellations and using The Whiter The Better.

Last updated: 23 August 2026

01

Who we are

The Whiter The Better is a trading name operated by Mesem as a sole trader.

References in these Terms & Conditions to “The Whiter The Better”, “we”, “us” or “our” mean Mesem, trading as The Whiter The Better.

Trading name The Whiter The Better
Operator Mesem
Business address Unit 2 Priory Works
Priory Ave
Southend-on-Sea
SS2 6LD
02

Booking an appointment

Appointments may be requested through our website, by telephone or through another contact method made available by The Whiter The Better.

Selecting a preferred date or time through our website is a booking request only and does not automatically confirm an appointment.

Your appointment is confirmed once we have accepted your request and, where applicable, received the required booking deposit.

If your requested appointment is unavailable, we may contact you to offer an alternative date or time.

03

Prices & payment

Current treatment prices are displayed on our website and may be updated from time to time.

The price confirmed for your appointment will normally apply unless you request a different treatment or service.

Payment methods available may include card payment, bank transfer or another payment method communicated to you during the booking process.

04

£20 booking deposit

First appointments require a £20 booking deposit.

The deposit reserves your appointment and is normally non-refundable once the booking has been confirmed.

Where applicable, the deposit will form part of your appointment arrangements and any remaining treatment balance will be handled as agreed.

A refund may be provided where required by law or where The Whiter The Better cancels the appointment and cannot provide a suitable alternative.

05

Cancellations & rescheduling

Please provide at least 48 hours’ notice if you need to cancel or rearrange your appointment.

Where at least 48 hours’ notice is provided, we will make reasonable efforts to transfer your appointment to another available date or time.

Where less than 48 hours’ notice is provided, the booking deposit may be retained and a new deposit may be required before another appointment can be confirmed.

Repeated short-notice changes may also require a new deposit.

06

Late & missed appointments

Please arrive at the agreed appointment time.

If you arrive significantly late, there may not be enough time to complete the planned appointment safely or appropriately. We may therefore need to shorten or rearrange the appointment.

If you do not attend a confirmed appointment without contacting us, your booking deposit may be retained and another deposit may be required before a new appointment is accepted.

07

Treatment suitability

Confirmation of an appointment does not guarantee that treatment will proceed.

You should provide accurate information that may reasonably affect your suitability for teeth whitening.

We may postpone, alter or decline treatment where information available to us indicates that proceeding may be inappropriate or where treatment cannot be provided in accordance with applicable requirements.

08

Treatment results

Teeth whitening results vary between individuals.

We cannot guarantee a particular final shade, a specific level of whitening or how long an individual result will last.

Existing crowns, veneers, fillings and other dental restorations may respond differently to whitening compared with natural teeth.

Lifestyle, diet and individual dental characteristics may also affect results and how long whitening remains visible.

09

Using our website

We aim to keep information on this website accurate and reasonably up to date.

Website information is provided for general information and may be changed or updated without notice.

You must not deliberately interfere with the operation or security of this website or use it for unlawful purposes.

Website content

Unless otherwise stated, original branding, text, graphics, photographs, design and other website material belong to The Whiter The Better or are used with permission.

Content must not be copied, reproduced or commercially exploited without permission except where permitted by law.

10

Liability

Nothing in these Terms & Conditions excludes or limits liability where doing so would be unlawful, and nothing in these terms affects any statutory rights that cannot legally be excluded.

To the extent permitted by law, we are not responsible for loss caused by circumstances outside our reasonable control or by inaccurate, incomplete or misleading information supplied to us.

11

Changes to these terms

We may update these Terms & Conditions from time to time to reflect changes to our services, website, booking processes or legal requirements.

The latest version will be published on this page together with the current revision date.

12

Governing law

These Terms & Conditions are governed by the laws of England and Wales, subject to any mandatory consumer protections that apply.

13

Contact us

If you have any questions about these Terms & Conditions, an appointment or our cancellation policy, contact:

Mesem, trading as The Whiter The BetterUnit 2 Priory WorksPriory AveSouthend-on-SeaSS2 6LDUnited Kingdomhello@thewhiterthebetter.co.uk